ShopRite Celebrates Can Can 40th B-Day with Social Website

In celebration of ShopRite’s 40th Anniversary Summer Can Can Sale, ShopRite has created a special website – “Get Can Canned,” which gives visitors the opportunity to become a ShopRite Can Can dancer by uploading a photo which will be placed on the animated dancer’s body.

The video, set to the famous ShopRite Can Can jingle, can be emailed to friends or shared via Facebook or Twitter. Users can also share their Can Can image in a special gallery on the ShopRite Facebook page. (The Get Can Canned website is www.shopritecancan.com.)

To kick off the Summer Can Can Sale, ShopRite will host a canned food drive with the Phillies July 10 from 11 a.m. to 3 p.m. on Citizens Bank Way in Philadelphia. Donations from the food drive will benefit Philabundance, the Delaware Valley’s largest hunger relief organization. Fans who make a food donation will receive a will receive a free ShopRite re-usable grocery bag. The event will feature a LIVE 98.1 WOGL broadcast with The Breakfast Club hosts Valerie Knight and Frank Lewis, Can Can dancing with the Phillies Ball Girls and a chance to meet the ShopRite Potluck bloggers, who will be tweeting and blogging from the event. There will also be scheduled appearances by the Phillies Phanatic and Phillies legend Greg Luzinski!

Another key part of the 40th Anniversary celebration, which began with the January Can Can Sale, was the donation of 40,000 cans of food to food banks in the communities that ShopRite serves. The Food Bank for NYC, Community Food Bank of New Jersey, Philabundance, Connecticut Food Bank, Food Bank of Delaware and Maryland Food Bank were visited in January by ShopRite’s 40th Anniversary Can Can Truck which delivered thousands of cans of food, especially important at that time of year, as food bank donations drop off post-holiday season.

Although there are no sales figures available from the early days of ShopRite’s Can Can, the company estimates it has sold more than 3 billion cans over the sale’s 40 year history, including more than 150 million cans of vegetables, 10 million cans of soup, 3 million cans of tuna, 1 million cans of coffee and 5 million cans of pet food. For the 40th anniversary, sales are expected to exceed more than 300 million cans and bottles.

ShopRite’s 40th Anniversary Summer Can Can sale begins on Sunday, July 10th and runs for two weeks at all ShopRite stores in the Northeast.

ShopRite is the registered trademark of Wakefern Food Corp., a retailer-owned cooperative, based in Keasbey, N.J. and the largest supermarket cooperative in the United States with more than 228 ShopRite supermarkets located throughout New Jersey, New York, Pennsylvania, Connecticut, Delaware, and Maryland.

 


 

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