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    Stop & Shop Touts Green Ways With Hybrid Car Giveaway

    As a way to mark Earth Day this week, Stop & Shop is drawing attention to such company-wide green initiatives as the incorporation of sustainable product on shelves, the implementation of energy-efficient lighting in stores and a policy of encouraging customers to use reusable bags.

    As a way to mark Earth Day this week, Stop & Shop is drawing attention to such company-wide green initiatives as the incorporation of sustainable product on shelves, the implementation of energy-efficient lighting in stores and a policy of encouraging customers to use reusable bags. Additionally, this month, the Ahold USA division plans to give away two Honda Insight Hybrids.

    Through April 29, customers at the Quincy, Mass.-based chain will automatically be entered to win one of the eco-friendly cars when they buy five participating General Mills items with their Stop & Shop card. Shoppers must also use a reusable bag when buying the products to be eligible for the prize. A full list of participating General Mills items is available www.stopandshop.com. Winners will be revealed May 20.

    “Earth Day is great time to remind customers about the simple ways they can help protect the environment every time they shop,” noted Stop & Shop director of public affairs Faith Weiner. “In 2007, Stop & Shop was the only supermarket chain selected by the U.S. Green Building Council to participate in a Volume Certification program for retailers to integrate sustainability into existing buildings. Three years later, we’re still going strong and exploring new ways to ‘green’ our stores.”

    In other green news at Stop & Shop, the grocer this spring will complete the installation of seven Photovoltaic solar power-generating systems at three Massachusetts stores and four New Jersey locations, further reducing its dependence on power generated by local utilities.

    Further, the company, whose green mantra is “Reduce, Reuse, Recycle,” is a member of the U.S. Green Building Council, has been awarded LEED (EB) certifications for 50 of its existing stores, has received recognition from the EPA for the energy management of its stores, and is a member of the EPA’s “Smart Way” program.

    Stop & Shop employs over 59,000 associates and operates stores in Massachusetts, Connecticut, Rhode Island, New Hampshire, New York, and New Jersey.

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