Sunflower To Bow First Sacramento Store

Sunflower Farmers Market will open its first store in Sacramento, its third location in California, on May 16.

Just one year since entering California, the full-service all-natural and organic grocer will open its doors at 4408 Del Rio Road in the Land Park area.

Like other Sunflower Farmers Market locations, shoppers will find an expansive produce department with value-priced fresh fruits and vegetables, including organic and local selections. The meat department will feature all-natural, grass-fed ground beef, handmade sausages, all-natural chicken and more. Wild caught seafood will be available, as well as vegetarian and gluten-free products, fresh-baked breads and bakery items, prepared deli selections,  frozen foods, and private label products. Natural living health and wellness products, including herbs and vitamin supplements, will be on hand in Sunflower’s Natural Living aisle.

“We’ve been very pleased with our reception in California since opening our first two stores in Roseville and Modesto last year,” said Sunflower CEO Chris Sherrell. “We’re incredibly excited to bring our value approach to natural and organic groceries to Sacramento this May.”

A grand opening celebration kicks off at 7 a.m., following a ribbon cutting. In store promotions, giveways, kids’ activities, live music and vendor booths are planned. The first 200 customers will receive a numbered ticket that can be redeemed with purchase for a free reusable shopping bag filled with healthy groceries, valued at over $50. The first 10,000 shoppers will receive a free reusable grocery bag with purchase.

The Boulder, Colo.-based retailer is slated to continue expanding into California this year, with two stores on track to open next month: one in San Jose at 5205 Prospect Road, and one in Fremont at 3900 Mowry Avenue. Two others, a second San Jose store and one in Mountain View, are scheduled to open later in the year. Like the Land Park location, each new store space will continue Sunflower’s commitment to eco-friendly practices and initiatives, utilizing energy-efficient light fixtures, recycled and refurbished equipment, cases and fixtures, and water-saving devices like sensor operated sinks and a hot water reclaim tank.

The company has 36 retail stores located throughout Colorado, Arizona, New Mexico, Nevada, Utah, California, Texas and Oklahoma.