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In an effort to streamline the hectic holiday season for consumers and drive traffic to the deli, Tyson Foods, Inc. will launch its “Holiday Ham” promotion, offering $1 off 1 pound or more of Russer or Wilson Ham, available Nov. 5 to Dec. 31.
Consumers also save with special offers on Snyder's of Hanover pretzels and Rubbermaid food storage products, to help simplify holiday entertaining and clean-up.
"Ham from the deli is a perfect option for feeding a crowd during the holidays," said Sally Ashcraft, brand manager for Springdale, Ark.-based Tyson Foods, Inc. Deli Division. "With great savings on Russer Ham and Wilson Ham plus Snyder's of Hanover pretzels and Rubbermaid food storage, retailers can give consumers even more reasons to shop the deli."
Additional features of the promotion include Holiday-inspired deli point of sale material, emails spotlighting local savings opportunities, as well as Facebook and Twitter engagement.