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    United FreshTabs New Supply Chain Tech, Logistics Program

    A commitment by C.H. Robinson supports the new industry initiative that will be housed within the produce trade association's research and education foundation.

    The United Fresh Produce Association will establish a new Supply Chain Technology & Logistics Program to serve its members in all areas of supply chain management, including transportation, cold chain quality control, information technologies and systems for traceability, facilities management, packing and packaging needs and related areas. 

    The new program is made possible in part through a major grant from C.H. Robinson to the Center for Business Management within the United Fresh Research & Education Foundation.

    C.H. Robinson's grant will support a new initiative to develop education programs and tools to assist industry members with the rising cost and complexity of transportation, including trucking, rail, air and ocean shipping.

    The initiative will also include an increased focus on transportation and logistics solutions at the United Fresh convention April 22-24, 2009 in Las Vegas.

    United Fresh plans to will hire a new full-time staff expert to lead the new program. 

    "At C.H. Robinson, we know the importance of effective distribution management as a key to overall industry profitability," said the Minneapolis-based company's s.v.p. Jim Lemke. "In today's environment, we believe effective management of distribution and logistics is key to companies' success throughout the entire supply and demand chain."

    In addition to new education programs supported by the Robinson grant, United Fresh will launch a new legislative and regulatory initiative related to policy issues in transportation and distribution.

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