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United Supermarkets has donated more than 54,800 pounds of apples to food banks in Abilene, Amarillo, Lubbock and Wichita Falls as part of its commitment to participate in the Take a Bite Out of Hunger program sponsored by FirstFruits Marketing of Washington.
FirstFruits Marketing of Washington created The Take a Bite out of Hunger campaign to help feed the underserved while bringing attention to the problem of food insecurity in the United States. This is the second year FirstFruits has partnered with grocery retailers to make donations to local food banks around the United States and Canada.
“We’re committed to making a positive impact in the communities we serve, and participating in Take a Bite Out of Hunger is a great way to make a difference,” said Tommy Wilkins, director of procurement for United Supermarkets, LLC. “This program provides help to those in need, and we’re proud to be able to donate more than 54,800 pounds of fresh and healthy apples to combat hunger in our communities.”
This year, seven retailers have joined the Take A Bite Out of Hunger effort, with more than 240,000 pounds of apples accrued for donation to local food banks throughout the U.S. and Canada.
“This is a very rewarding program for everyone at FirstFruits and is core to the values of this company and United Supermarkets,” said Robbin Erickson, sales manager at FirstFruits Marketing of Washington. “We know that the donations United Supermarkets earned will have a significant impact in its communities.
Lubbock, Texas-based United Supermarkets operates 51 stores under four distinct formats: United Supermarkets, Market Street, Amigos United and United Express.