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In a bid to help make it easier for consumers on a gluten-free diet to find appropriate foods, Michigan gourmet grocer Westborn Market recently debuted a “Gluten-Free Shopping Guide” in an easy-to-download and -print format in the Grocery section of the operator’s Web site.
Also available near the entrance and checkout areas of each store, the guide includes a list of items such as baking ingredients, breads, broths, cereals, condiments, cookies, dairy products, ethnic foods, grains, pastas, salad dressings and soups, among other products. Meats, dairy products, fruits, vegetables, nuts and seeds without additives are naturally free of wheat and gluten.
“Nearly, two years ago we started carrying more gluten-free products after receiving a number of customer requests,” said Rob Henry, assistant manager of Westborn Market’s Berkley store, whose awareness about gluten-free foods has been raised considerably since a family member has been diagnosed with a medical condition that requires a gluten-free diet.
“We try to make all of the products listed in our guide available in each store,” added Henry. “If customers can’t find a product they need, we’ll do our best to find it and stock it on our shelves.”
Westborn Market has stores in Dearborn, Berkley and Livonia.