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In a bid to become more sustainable and socially responsible, Michigan grocer Westborn Market is giving shoppers a 10-cent-per-bag discount for each recycled shopping bag they use instead of conventional paper and plastic bags. The specialty grocer has also joined forces with AShirtBag, a Michigan nonprofit organization that educates consumers about conservation, to co-brand limited-edition Westborn Shopping totes that have been made from unused Westborn Market uniforms. The totes are available at Westborn’s Berkley location only for a limited time.
“You can purchase our standard reusable totes from any of our locations or bring in your own reusable bags to receive the store credit,” said James Moran, Westborn Market’s director of operations. “This is only one of several steps we're taking to be more conscientious and Earth-friendly.”
Moran detailed other Westborn Market eco-friendly initiatives, which include placing recycling bins at all store locations for customers to dispose of paper and plastic trash, providing paper containers made from recycled materials as an alternative to plastic containers in the prepared foods department, and printing all in-store signs on recycled paper.
Other behind-the-scenes office initiatives include installing water purifiers to reduce the consumption of bottled water, recycling all office paperwork and encouraging the use of e-mail instead of faxing.
“We realize these are only small steps to begin with, and we look forward to implementing other opportunities for our customers and our business that will help us to safeguard the environment,” added Moran.
Based in Berkley, Mich., Westborn Market has stores in Dearborn, Berkley and Livonia.