You are here
Austin, Texas-based Whole Foods Market launched a nationwide effort to trigger awareness and action about the problems facing the U.S. food system by encouraging and educating consumers to take charge of their food choices.
The grocer initiated the "Let's Retake Our Plates" film series to help consumers understand how the food choices they make have an impact on health and the environment. The collection of 15 films range from the Academy Award Nominee for Best Documentary Feature film, "Food, Inc.," to independent documentary projects such as "King Corn" and "No Impact Man." The films will be shown throughout April as part of the company's Earth Month celebration.
"Our goal is to help open people's eyes to the reality of what's going on with food in our world," said Mara Fleishman, global project leader of the "Let's Retake Our Plates" initiative. "Whole Foods has been committed to improving our food system for 30 years, and this is a great way to gather together to understand that every dollar spent in a grocery store is not the same. Conscious food choices can make a difference."
In April, Whole Foods will host more than 150 screenings in cities across the U.S. with the idea that the selected films will spark change through awareness, understanding and discussion of how today's food choices affect the environment, people's health, and the future of food.
Film screenings will take place across the country. Many will offer free admission, while some will request small donations for designated local nonprofits that work to improve the environment and food supply.
Additionally, some screenings will include post-film question-and-answer sessions to encourage further discussion on the thought-provoking topics.
This year's film list includes:
• Food, Inc.
• King Corn
• Big River
• End of the Line
• Future of Food
• The Garden
• No Impact Man
• Fast Food Nation
• Food Fight
• What's on Your Plate?
• Nourish: Food + Community
• Soylent Green
• Silent Running
Whole Foods operates more than 280 stores in the United States, Canada, and the United Kingdom.