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Winn-Dixie Stores, Inc., and NetSpend, a provider of prepaid reloadable debit cards, are offering New Orleans Saints-branded prepaid Visa debit cards to the grocer’s customers in the Greater New Orleans area. The cards, issued by Inter National Bank of McAllen, Texas, are available at about 70 Winn-Dixie locations.
According to the companies, shoppers who buy and activate a new Saints® NetSpend® Visa® Prepaid Debit Card up to Dec. 2 are automatically entered to win four tickets to a Saints home game during the 2009-2010 season. One grand-prize winner will receive a VIP trip for four to the Jan. 3, 2010, game between the Saints and the Carolina Panthers in Charlotte, N.C., including round-trip air travel and hotel accommodations. For the official rules, consumers can visit www.netspend.com/gamedaysweeps.
“Prepaid debit has long been a financial tool of choice for those consumers who have been overlooked and underserved by traditional financial services companies,” noted Dan Henry, CEO of Austin, Texas-based NetSpend. “Now, those consumers can not only better manage their finances, but they can show their support for the New Orleans Saints as well. This partnership is a great example of our three entities coming together to benefit the customer.”
Added Winn-Dixie VP of marketing Mary Kellmanson about the convenience-based program: “Winn-Dixie has been proudly serving the communities of New Orleans since 1956, and this is just one more way for us to continue earning our shoppers’ trust and loyalty.”
Saints NetSpend Visa Prepaid Debit cardholders can reload their cards at over 500 Winn-Dixie stores in the Southeast and at around 90,000 other locations across the United States. Cardholders additionally have access to free direct deposit, Anytime Alerts and online card-to-card fund transfers.
Jacksonville, Fla.-based Winn-Dixie Stores operates 515 retail grocery locations, including more than 400 in-store pharmacies, in Florida, Alabama, Louisiana, Georgia and Mississippi.